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Department
of Media, Culture, and Communication
*Thursday, April 9, 2015*
6:00 PM | 239 Greene Street, Fl 8
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*Coding has become the perhaps most elementary cultural technique of the
age of digital media. Not only because coding is a problem for engineers
who try to optimize communication networks and interfaces in terms of
resolution, speed, and security, but because it is of basic relevance for
what is considered as knowledgeable, perceivable, and real. When the
government of the Spanish Empire in the 16th century was guided by the
maxim *quod non est in actis non est in mundo
* the codes and formats that determine what is part of our world are much
more ubiquitous, and concern among others the reality of states, economies,
and our sense perception. Coding in the sense that it is coding, on which
the power of ontologies is based, calls for a media history of those
operations which produce, and change the symbolic order and which turn it
operational. In this context the paradigmatic shift to frequency phenomena
in 19th century physics triggered a bias of de-referentialization of the
signifier in mathematical notations, which led from Faraday via Hertz and
Heaviside to Claude Shannon. Since the operationalization of the signifier
by sampling devices and digital media, the ongoing perfection of coding
operates against the backdrop of an encapsulation of the non-sensical.*
*Copyright © 2015 NYU Department of Media, Culture, and
Communication, All rights reserved.*
—
*Dove Helena Pedlosky*
Assistant Director, External Relations
Department of Media, Culture, and Communication
*NYU* Steinhardt
239 Greene Street, Floor 8
New York, NY 10003
212.992.9492
*@mccNYU <http://twitter.com/#%21/mccnyu>*